BSY Noni Black Hair Magic is based on the pure extract of genuine Hawaiian Noni fruit, which is medicinally the most effective variety of Morinda Citrifolia of the genus Morinda. BSY Noni Black Hair Magic is a natural dye product formulated with various herbal essences for hair nutrition. It is a product developed by years- long research of health experts and scientists. The herbal ingredients can rapidly turn your hair black naturally and keep it healthy. Besides blackening hair, it also has anti-dandruff and nourishing properties which can supply essential nutrients to hair roots and effectively prevent hair loss. It won't damage hair and scalp as it contains no harmful chemicals.